The Future of Gaming Subscriptions: Will Microsoft’s Game Pass Model Dominate the Console Market?

A graphic illustrating the vast library and cross-platform nature of Microsoft’s Game Pass Model

The Streaming Wars of Gaming: Access vs. Ownership   For our audience of high-value American consumers, the question facing the gaming industry is less about which console to buy and more about how they access their content.1 Microsoft’s Game Pass Model has fundamentally disrupted the traditional console business, shifting the focus from hardware sales to … Read more